Our Story
I had to pick a starting point for our story, or you would be here for days reading an amazing tale of two lives joined to create an even more amazing family. So our story begins….
Chris and I were both in law enforcement when we met in 1997. Chris was a Task Force Commander with the California Department of Justice Bureau of Narcotic enforcement working in the Palm Springs area. I was a Police Officer working for the City of Palm Springs. We were introduced by one of my best friends. We were both divorced and I had two young boys, Ryan and Justin. We both enjoyed our careers and helping the people in the communities we worked.
Chris transferred to Lake Tahoe to run the drug Task Force for the south Shore of Lake Tahoe. I transferred to the Truckee Police Department in August of 2001. Chris and I merged our two households and purchased a home in Incline Village, Nevada. The boys were growing, Ryan was a freshman in High School and Justin was in 6th grade. We enjoyed living in a small community where you could walk to the movie theater, the grocery store and the private Incline Village Beaches.
Around June of 2002 Chris and I began to realize, the lifestyle we desired was not going to be attained on our combined salaries and eventually our pensions. We began to research network marketing and look for a company that fit our lifestyle and personalities. As many of you know, cops can be very skeptical and we like to do our homework. I was involved in Amway in the 80’s but had no idea it was network marketing. Needless to say I did not have any success in the business at that time.
That first company we joined proved to be a great learning experience. An experience we are very grateful for. It was in that company that we were placed in Willy Nelson Jr’s business. We were about as green as green could get about Network Marketing. We set out to educate ourselves about the business. We learned this business is not about getting people to purchase products and join our team. It was an e-ticket ride of self-development and leadership. We embarked on years of self-development training so we could be strong leaders. As we experienced personal growth, we watched the owners of the company begin to do things we believed were questionable. We saw some red flags begin to rise and felt the company was in trouble. We left the company but kept Willy.
Willy left the previous company shortly before we did and joined FreeLife. He began to talk to us about Goji juice. We heard of Himalayan Goji Juice but did not know a lot about the product or the company. However, we were familiar with functional health beverages. We loved the juice and joined Willy in business. We both continued to work our law enforcement jobs full time and FreeLife part-time. We attained the level of Ambassador while still working in excess of 40 hours per week in law enforcement. We educated the boys about Network marketing and the lifestyle they can create with some effort to build a FreeLife business. When they turned 18 both the boys joined us in the business and are building FreeLife businesses. Himalayan GoChi Juice has changed our lives.
In October of 2006 we had an opportunity to purchase a Mailing and Shipping business here in Incline Village. It was a way for me to retire from Law Enforcement, no more shift work; working holidays, and being called to work in the middle of the night. We wanted to provide a service for the community we live in. We knew the business was in desperate need of some TLC and we went for it. Chris retired after 30 years in Law Enforcement with the majority of it working Narcotic cases to work FreeLife on a full-time basis and help me with the business as needed.
Here is what we learned after owning the mailing and shipping business for a year. We had one employee, my son Justin, I was tied to the business and could not go to the FreeLife Trips we earned or even the conventions. Justin and Chris went to convention in Orlando and I stayed in Incline because the mail had to be delivered. We succeeded in turning around the traditional business. Our clients love the service we provide them. We have decided to sell the business and focus on FreeLife 100%. Together we are a strong leadership team and unstoppable! The sky is the limit.
Chris created a website for us to help people get to know us and provide some powerful information. The website is: http://WhyNotProfit.com
The FreeLife Mission Statement is: To serve each other by promoting good health, well-being, and the opportunity for an abundant life.
Our Core Beliefs are: Trust, Support, and Leadership
We are here to help you attain the FreeLife you desire!!
Live Life to the Fullest!!!
Chris and CeCe Elliott
Justin, CeCe, Chris and Ryan
